The climate crises, and COVID-19 pandemic, are showing us more than ever how interconnected we are globally and deforestation is another example. This interconnection is at the very heart of the Fairtrade message for 2022.
Adshel campaign on billboards and bus shelters. 48 sheet artwork for 2022 campaign. Guatemala has seen some of the highest rates of deforestation in the Americas, caused predominantly by the conversion of forests into cropland and cattle pastures.
Information brochure. Design of DL brochure encouraging the purchase of Fairtrade Certified cotton.
Outdoor media campaign 2021
Fairtrade have partnered with JC Decaux to run an outdoor advertising campaign throughout the year. Advertising will be seen on 48 sheet billboards, 6 sheet billboards, Europanels and on Luas Towers.
This document goes out to retailers with guidelines on all uses of promotional materials. Included is a download link to all assets, images and logos created in EPS and Jpeg formats.